Letter campaigns
For a broader audience with a shared need. Focused research shapes a relevant concept, adapted into real-ink handwritten letters.
Turn prospect insight into offline attention.
We use AI to understand your prospects and make outreach personal.
A personal reason to respond
Alex,
The best reason to reach out starts with understanding what matters to you.
A thoughtful note. A relevant gift.
Something chosen for a reason.
Devin
Research, made personal.
Relevance, beyond the screen.
AI makes digital outreach easier to produce. We use it to understand your prospects, then create something worth their attention.
The research shapes what arrives.
Understand the person
We research their professional context, published interests and business priorities.
Find the right angle
A business priority shapes the letter; a published interest can inform the gift.
Make it tangible
You approve the concept, copy and recipients; we coordinate production and delivery.
Make the response count
Agreed reporting connects replies and campaign-link engagement to your sales conversations.
Personal, at the right scale.
Bespoke campaigns
For a finite list of high-value prospects. Deeper individual research informs a personal gift or physical concept, with a note connecting it to your offer.
For considered B2B outreach.
- A defined audience
- Bring your target list and ideal customer criteria.
- Relationships worth pursuing
- Match the research and physical format to the value of a customer.
- A team ready to respond
- Your signer owns the conversation that follows.
Before we talk.
A few practical details about the work.
How do you research prospects?
We use AI-assisted research to organize relevant public or appropriately licensed information: professional context, published posts, business priorities and interests people have chosen to share. People review the findings and creative before anything is approved for production.
Is it written with a real pen?
Yes. The handwriting process uses a real pen and ink, with a robot doing the writing. It is not a printed handwriting font. We agree on the paper, format and sample before production.
Do we provide the target list?
Yes. We start with your target-account or contact list and ideal customer criteria. We agree on the research depth and address work required. Original list sourcing or unusual research is scoped separately.
What does a campaign cost?
We quote around your audience size, research depth, creative and physical format. Production, packaging, postage and reporting are scoped before you commit, so the campaign fits the value of the relationships you want to build.
How do approvals and results work?
You review the concept and approve the final audience, content and response path before production. We agree on reporting for replies, campaign-link engagement and sales outcomes your team shares. Delivery and link engagement do not establish whether an envelope was opened.
Who is worth
reaching differently?
Tell us about your audience and offer. We will help shape the research, the creative and the right physical approach.